Анотація
У зарубіжній літературі, присвяченій окремим територіям в Антарктиці, порушуються питання розвитку антарктичного туризму та управління ним на діючих наукових станціях, які певною мірою підтримують недержавні відвідування. У цій статті висвітлено результати вивчення змін у структурі відвідувань української станції Академік Вернадський (колишня британська станція Фарадей) - однієї з найбільш популярних серед туристів станцій у районі Антарктичного півострова. Динаміка туристичних відвідувань станції Фарадей/Вернадський репрезентована за даними, зібраними в період 1968-2008 рр. Значні зміни, що сталися в управлінні станцією починаючи з 1996 р., спричинили різке збільшення кількості туристів. За допомогою порівняльного підходу вивчено моделі управління туристичними відвідуваннями на різних антарктичних станціях, а також запропоновано рекомендації щодо покращення практики візитного менеджменту на станції Академік Вернадський.
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